How to use Chekhov’s Gun in Product Management

Soumya Mukherjee
2 min readJan 17, 2023

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Chekhov’s Gun interpretation // generated using Nightcafe AI

Chekhov’s Gun is a storytelling principle that states that if an element is introduced early on in a story, it must have a purpose and be used later in the narrative. This principle can also be applied to product management, as it emphasizes the importance of considering the long-term impact of every decision made in the development of a product.

A Clear Purpose: In product management, Chekhov’s Gun means that every feature, design element, or strategy introduced should have a clear purpose and be used in the final product. By considering the long-term impact of each decision, product managers can avoid creating unnecessary features or designs that will not be used in the final product.

A Cohesive Final Product: This principle helps product managers to focus on creating a cohesive and well-designed final product, rather than getting bogged down in short-term decisions that may not have a lasting impact.

A Well-Prioritized Product Plan: Additionally, Chekhov’s Gun can also be used in product management as a way to prioritize features and designs. By considering the long-term impact of each feature or design, product managers can prioritize which elements are most important to the final product and which can be put on the back burner. This approach can help product managers to ensure that the most important features and designs are given the attention and resources they need, while less important elements are not given too much attention or resources.

Workplace priorities // generated using Nightcafe AI

In conclusion, Chekhov’s Gun can be a valuable principle for product managers to keep in mind when developing products.

By considering the long-term impact of each decision and prioritizing features and designs based on their importance, product managers can create cohesive and well-designed final products that meet the needs of their customers.

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Soumya Mukherjee
Soumya Mukherjee

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